Retained in 2009, Enterprise Canada helped Canada’s premier landscape and gardening show bloom into a full-fledged media event. In the end, generating almost $1.5 million in PR Value and increasing show attendance 16 per cent.
“Enterprise Canada and its staff exceeded our goal of enhancing media coverage as well as reaching out to a new demographic of attendees. Their staff was professional, energetic and extremely efficient. The results of our 2010 celebration speak for themselves. Attendance increased by over 16 per cent and we saw a dramatic increase in media coverage in the GTA, Ontario and Canadian outlets than in past years. We look forward to working with this fine organization for many years to come.”
- Gerry Ginsberg, General Manager, Canada Blooms
